PARAMESHWARAN, R.; SHARMA, M. C. Impact of Hospital Branding on Patient Choice Decisions in Tamil Nadu. Integrated Journal for Research in Arts and Humanities, [S. l.], v. 6, n. 1, p. 196–203, 2026. DOI: 10.55544/ijrah.6.1.30. Disponível em: https://ijrah.stallionpublication.com/index.php/ijrah/article/view/1021. Acesso em: 19 oct. 2026.